FlexFilms Launches E-Commerce Website 'FLEX-BuzzR' to Market its Entire Range of Films in European Region

Deepthi | Myequity news | Date : 25-09-2018 17:25:00 IST

FlexFilms, the global film manufacturing arm of India's largest multinational flexible packaging solutions company, Uflex, has launched first of its kind e-commerce website FLEX-BuzzR that will make available complete range of film offerings from its Poland plant to its European Union (EU) customers, at a click of a button. This uniquely designed B2B platform actually lives its tagline 'Shop at Ease, Shop When You Please' It was unveiled by FlexFilms International Vice Chairman & CEO Anantshree Chaturvedi at the renowned European trade exhibition Fach Pack 2018 in Germany today.

Explaining the objective behind launching 'FLEX-BuzzR', Vishal Nayyar, Senior Vice President- Global Business Development at Uflex said, "What makes 'FLEX-BuzzR' unique is that it's an easy to navigate user-friendly site, aimed at offering an uncluttered alternative to its European customers to explore & order Flex's amazing flexible packaging films at their own convenience. This helps us extend engagement with our esteemed customer base in EU. FlexFilms wishes to utilize this platform to announce its new product launches as also collaborate with the relevant stakeholders online to work on future film solutions of common interest.”

During the unveiling of the e-commerce website, Anantshree Chaturvedi, Vice Chairman & CEO, FlexFilms International added, "With the advent of technological advancement, the world economies have witnessed a boom in e-commerce. Conventionally, packaging films have been sold through the brick-and-mortar model but resource-optimized contemporary converters are itching to have options such as e-buying to manage better, with the skeletal staff that they could profitably employ. With everything being simply a click away at any hour of the day, any day of the week, such an option works wonders for them. In keeping with the tenet of our mother brand, i.e., speed coupled with customer value creation Flex-BuzzR will us enhance our operational efficiencies and offer our customers better response-time to create even bigger win-wins! Last but not the least; it is an effective marketing tool that enables us to stay connected with our key customers on relevant product developments."


About Uflex:

Uflex is India's largest multinational flexible packaging materials and Solution Company and an emerging global player. Since its inception back in 1985, Uflex has grown from strength to strength to evolve as a truly Indian Multinational with consumers spread across the world. Uflex today has state-of-the-art packaging facilities at multiple locations in India with installed capacity of around 100,000 TPA and has packaging film manufacturing facilities in India, UAE, Mexico Egypt, Poland and USA with cumulative installed capacity in excess of 337,000 TPA.


More from Myequity