TVS Motor Company strengthens its presence in Mexico

Announces alliance with leading distributor Torino Motors

Deepthi | Myequity news | Date : 19-09-2018 11:30:00 IST

TVS Motor Company, a reputed manufacturer of two- wheelers and three-wheelers today announced their association with leading distributer in the Mexican region, Torino Motors, a subsidiary of Groupo Autofin.

TVS Motor Company ranks amongst the top ten two-wheeler companies in the world and is one of the leading two-wheeler and three-wheeler exporter in India, distributing to over 60 countries. In the first year of the association, Torino Motors will work with TVS Motor Company to open 40 exclusive stores in the country for the distribution of two-wheelers. With over 40 years of experience in the region, Torino Motors specialises in automobile and retail finance.

Commenting on this association, Mr. R Dilip, Senior Vice President – International Business, TVS Motor Company, said, “We are delighted to partner with a reputed, well-known company such as Torino Motors, who come with over 40 years of experience in Mexico. We look forward to the market knowledge that they will bring on board. Their insights will allow us to personalise our offerings to suit the customers of Mexico and their vast network of distribution will ensure maximum reach in the country. Together with Torino Motors, we are determined to create customer delight in the country.”

Commenting on this association, Jorge Garcia, Chief Executive Officer, Torino Motors, said, “TVS Motor Company is synonymous across the globe for their quality automobile offerings, which boast of cutting-edge technology. We are delighted to be the bridge between their superior offerings and our esteemed customers in the country. The range of offerings provided by the Company are very well-suited for the local Mexican commuter and terrain. We are confident that this association will be very successful.”

As a part of this association, Torino Motors will distribute the vast range of TVS Motor Company two-wheeler offerings including:
•TVS HLX 150
•TVS Apache RTR 160, 180 and 200
•TVS Apache RR 310
•TVS Neo

About TVS Motor Company:

Its a reputed two and three-wheeler manufacturer, and the flagship company of the USD 7 billion TVS Group. It endeavors to deliver the most superior customer experience at all its touch points across 60 countries. It’s the only two-wheeler company to have received the prestigious Deming Prize.

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