TCS Named Fastest Growing Brand of the Decade in IT Services

Deepthi | Myequity news | Date : 23-01-2019 10:50:00 IST

Tata Consultancy Services (TCS), a leading global IT services, consulting and business solutions organization has been accredited as the fastest growing brand in the IT Services sector over the past decade. TCS' brand value increased by 447 percent, from $ 2.34 Billion in 2010 to $12.8 Billion in 2019 - according to Brand Finance, the world's leading brand valuation firm, in its 2019 IT Services rankings.

According to this year's Brand Finance report, released at the World Economic Forum Annual Meeting in Davos, Switzerland, TCS continues to be among the top 3 global IT Services brands. Its brand value increased by 23 percent over the prior year, and its brand rating was upgraded from AA+ to AAA-, marking another strong year of performance for TCS across multiple global markets. Moreover, TCS' Chief Executive Officer, Rajesh Gopinathan, was named as one of the top 100 global CEOs in a new Brand Guardianship Index that reflects the role of the CEO as a brand custodian. The index is based on Brand Finance's analysis of marketing investments, stakeholder equity and business performance of the world's top companies.

2018 was a year of celebrations at TCS, marking the completion of five decades of industry-leading customer satisfaction, business performance, and community impact," said Ravi Viswanathan, Chief Marketing Officer, TCS. "The past year was characterized by momentum and milestones for TCS, including reaching $100 Billion in market capitalization, securing record level new customer partnerships in digital services, and our Business 4.0 framework resonating with customers across industries and the globe."

"The brand value of TCS increased in this year's report by 23%, to 572.8 billion, bolstered by the company's disciplined focus on the market's increased demand for digital services,"
said David Haigh, CEO of Brand Finance. "TCS has positioned itself as a leader in providing a superior all round customer experience, leveraging the likes of artificial intelligence and robotic automation across its transformation programs."

About Tata Consultancy Services Ltd. (TCS)

Tata Consultancy Services is an IT services, consulting and business solutions organization that has been partnering with many of the world's largest businesses in their transformation journeys for the last fifty years. TCS offers a consulting-led, Cognitive powered, integrated portfolio of IT, Business & Technology Services, and engineering.

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